Photo courtesy of Zeta Tau Alpha
Paint the Town Pink is an annual ZTA fundraiser used to raise
money for the Susan G. Komen Breast Cancer Foundation.
This year, ZTA raised over $2,000 for the organization.
ZTA raises money for breast cancer benefit
By Jessica Mellet
Zeta Tau Alpha raised over $2,000 to donate to the Susan G. Komen Breast Cancer Foundation at their second annual Paint the Town Pink Breast Cancer Benefit Oct. 23 at the women’s soccer field.
The event took off with UNCP and St. Andrew’s women’s soccer team coming together for the same cause. The UNCP women warmed up in the white breast cancer t-shirts that were sold by ZTA throughout October. The St. Andrew’s team showed their support by wearing their own bright pink t-shirts.
Pink ribbons and breast cancer information were handed out as people entered the game, and pink luminaries were placed along the walkway to honor and remember those who have survived and died of breast cancer.
Members of Zeta Phi Beta, Phi Beta Sigma and Phi Kappa Tau lent a hand by helping cook the hamburgers and hotdogs that were sold as well.
At half time members of ZTA as well as breast cancer survivors and honorees walked onto the field with white and pink balloons. Breast cancer facts were read, a moment of silence was taken and the balloons were released into the air.
“Overall I was very impressed with the turnout and was excited about the amount of money that was raised for such a wonderful cause,” said Heather Hackney, sophomore and fundraising chair for ZTA. “I hope everyone enjoyed it and realized that it was a good way to bring the facts of breast cancer to those who are unaware.”
An estimated 178,480 new cases of invasive breast cancer are expected to occur in the U.S. in 2007.